Ramon Vullings from 21 Lobsterstreet has shared the stage with Philip Kotler and Peter Fisk on the ‘Egyptian Marketing Summit 2012‘ in Caïro, they were talking about marketing 3.0 and Business Model Innovation. These areas have a clear link. In changing times organisations need to be ready to innovate their models, also the way they think about marketing.
See Ramon’s presentation here:
Some 650 business leaders and other senior-level marketers gathered for an oasis of fresh thinking and inspiration across a wide range of exciting, timely, and relevant subjects – including Innovation, Advertising, Communications Strategy, New Media, Insights, Leadership, Creativity, Consumer/Customer Behavior, Trends, and more…
For more info on the conference check here.