Visual harvesting productive and colorful meetings from Martine Vanremoortele Share: Digg this post Recommend on Facebook Share on google plus Share on Linkedin Tweet about it Print Tell a friend
Read more »The Olympic Games are over and the market researchers are analyzing the end-conclusions in terms of economic value. One of those facts and figures is of course the impact from the enormous sponsor packages – Visa, Mc Donalds and Adidas paid $155 million for its official London 2012 sponsorship. But it looks like Nike, who […]
Read more »Retail best practice: Apple’s 5 steps of service A nice look into the current retail best practice: Apple retail stores. Carmine Callo walks us though Apple’s 5 steps of service. A.P.P.L.E.: Approach, Probe, Present, Listen, End Approach customers with a personalized, warm welcome. Every customer should be greeted by […]
Read more »Ramon Vullings from 21 Lobsterstreet has shared the stage with Philip Kotler and Peter Fisk on the ‘Egyptian Marketing Summit 2012‘ in Caïro, they were talking about marketing 3.0 and Business Model Innovation. These areas have a clear link. In changing times organisations need to be ready to innovate their models, also the way they think […]
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